FA Dev Tools
← Brand Compare

KitchenAid · Blender / stand mixer

KitchenAid

Good8/10

Whirlpool's premium kitchen brand, famous for its tilt-head stand mixer and also selling major appliances in the US.

Founded
1919
From
United States
HQ
Benton Harbor, Michigan, United States
Owned by
Whirlpool Corporation (1986)
Made in
United States (stand mixers, Greenville, Ohio); China for many others
www.kitchenaid.com

Blender / stand mixer

Good8/10Premium

The KitchenAid stand mixer is the best-known on the market, and reviewers rate it a durable all-rounder for cakes and cookies. Heavy bread bakers are usually pointed to the bowl-lift models or to Kenwood. Its blenders are decent mid-range machines rather than leaders.

Good at

  • Iconic tilt-head stand mixer with a big attachment ecosystem
  • Attachment hub takes pasta, mincer and spiralizer add-ons
  • Dozens of colours; holds resale value well
  • US-market stand mixers still assembled in Ohio

Weak at

  • Tilt-head models strain and wobble on stiff bread dough
  • Some owners report grease seeping from the gearbox over time
  • Its blenders trail Vitamix and Ninja for power
Reliability
Value
Features
Service & warranty
ArtisanClassicArtisan MiniBowl-LiftK400 blender

Best for: Home bakers who want the classic, long-lived tilt-head mixer

nzauukushk

Blender / stand mixer brands in New Zealand

KitchenAid is #3 of 8, best rated first.

#BrandRatingPriceDetails
1VitamixUnited States9/10ExcellentPremium
2KenwoodUnited Kingdom8/10GoodPremium
3KitchenAidUnited States8/10GoodPremium
4BrevilleAustralia8/10GoodMid-range
5NinjaUnited States7/10GoodMid-range
6SunbeamUnited States6/10MixedBudget
7NutribulletUnited States6/10MixedBudget
8SmegItaly6/10MixedPremium

Researched September 2026 from public reviews, consumer groups and retailer listings, and summarised by hand — ratings are a judgement, not a lab score. Check current reviews and local retailers before you buy.